How Do I Set Up Geotargeting For A LinkedIn Company Page?

Our LinkedIn Geo-targeting feature allows you to precisely target LinkedIn posts to a particular geographic location, be this country, state or city.

Important Note:
In order to use the Geotargeting feature you will need more than 300 connections within that particular geographical location, this is a limit imposed via Linkedin’s API and is the same if you are natively posting through Linkedin’s platform.

1. When first setting up or editing a LinkedIn Company Page profile, where Geotargeting is listed, select the Edit option.

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2. From the Country Groups list, select the continent you would like to geo-target.

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3. Once you have selected the Country Group/continent, select the Country within the selected Group.

Tip:
Setting the countries to (all regions) will add the whole Country Group/continent to you Selected Criteria.

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4. You then have the option to add the State/Region within the selected country you specifically would like to Geo-target.

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5. Then select the Add button to add the selected location to the Selected Criteria box.  

Repeat these steps to add multiple locations. 

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6. In order to use the Geotargeting feature you will need more than 300 connections within that particular geographical location, this is a limit imposed via Linkedin’s API and is the same if you are natively posting through Linkedin’s platform.

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7. Once your Geotargeting settings for this profile have reached at least 300 target audience and you are happy with the settings, click the OK button.

Please Note:
You can’t save your Geotargeting Settings, until your target audience has reached at least 300.
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